Jelt launched in February 2014, out of a quaint office in downtown Bozeman, Montana. Jelt’s Owner and Inventor, Jen Perry, started Jelt out of pure necessity. As an athletic, busy working mother and business owner, Jen discovered a need for a functional belt to keep her jeans from sagging and her kids from cringing. With her passion for the outdoors and the company’s headquarters located at the base of the Rocky Mountains, Jelt evolved from being a comfortable, flat belt to wear with jeans to the perfect belt for hiking, biking, skiing, golfing, traveling and everyday fashion.
Jen made sure Jelt would stand out from any other belt on the market. Not only is it modern-retro, with a nod to 80’s fashion, but it is also made from 100% recycled water bottles, has a patent-pending buckle design that won’t show a bulge under fitted shirts and an inner gel that grips to pants. The fact that there are no metal parts means it is great for traveling and can be worn through security checkpoints. Bonus!
The best part of the Jelt brand is our commitment to giving back—to American soldiers wounded in combat and to incarcerated women who want to gain valuable job skills prior to release. Our company strives to help people live a productive life.
Jelt is dedicated to making a difference by enhancing lives with responsible and sustainable fashion. We’re never too serious – always ready for a good time and constantly growing through new adventures.